About Us



Nova Social was started by Patrick Manifold out of a desire to help businesses & brands in his new home of Nova Scotia to reach their full potential for success.

Patrick is originally from England, but has lived in seven countries on three continents in the last decade, including England, U.S.A, Canada, Scotland, Australia, Germany, and Italy.

Patrick graduated with highest honours with a degree in business management from an American university, and then spent the next five years as a professional athlete, traveling and playing basketball all over the world.

As well as being a professional athlete, Patrick has also written four personal development books,  is a sought after public speaker, and is followed on social media by thousands of people all over the world who are inspired by his message of positivity and possibility.

It was Patrick's passion for psychology and human behaviour that first sparked his interest in marketing, and that coupled with his creative and solution based mindset became the catalysts for starting Nova Social.

Patrick said "I started Nova Social because I wanted to help local businesses -big and small- to get their message out there.  Hard working and passionate business owners are too busy running their company to be able to give the essential component of marketing the attention it requires, and I wanted to help fill that void."

"Perhaps because of my unique lifestyle and life experiences, I do things a little differently than most; but at my core I believe that when it comes to marketing, brand awareness and loyalty are the key ROI's. I always try to capture both in a way that makes customers feel both valued and appreciated, because it is both the right thing to do, and also because the long-term effects of these efforts have a positive compounding result for our clients companies."

Patrick is now a permanent resident of Canada, and lives in Nova Scotia with his partner Chelsea, and their daughter Sophia.

Email Patrick at patrick@novasocialmedia.ca

or follow him on social media: @PatrickManifold